{"id":3604,"date":"2026-09-17T19:31:18","date_gmt":"2026-09-17T17:31:18","guid":{"rendered":"https:\/\/antoniofernandezbravo.com\/?p=3604"},"modified":"2026-09-17T19:51:16","modified_gmt":"2026-09-17T17:51:16","slug":"responsable-comercial-sector-editorial-barcelona","status":"publish","type":"post","link":"https:\/\/antoniofernandezbravo.com\/en\/responsable-comercial-sector-editorial-barcelona\/","title":{"rendered":"RESPONSABLE COMERCIAL SECTOR EDITORIAL &#8211; BARCELONA"},"content":{"rendered":"<p class=\"has-text-align-left\">Buscamos para Empresa del sector Editorial, <strong>RESPONSABLE COMERCIAL en Barcelona.<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">Se trata de un puesto estable, con contrato indefinido con la propia empresa editorial (nosotros hacemos la primera parte del proceso de selecci\u00f3n).<\/p>\n\n\n\n<p class=\"has-text-align-left\">El salario NO nos lo han confirmado, pero estimamos que podr\u00eda estar entre 40.000 y 50.000 euros brutos anuales dependiendo de la experiencia, incluyendo fijo y variable. No tienen beneficios sociales<\/p>\n\n\n\n<p class=\"has-text-align-left\">Es un puesto presencial, sin d\u00edas de teletrabajo y con horario de 8.30 a 17.00 h. de lunes a jueves y los viernes de 8.00 a 14.00 h.<\/p>\n\n\n\n<p class=\"has-text-align-left\">La persona que se incorpore asumir\u00e1 la responsabilidad sobre la gesti\u00f3n comercial global de la compa\u00f1\u00eda, trabajando directamente con la direcci\u00f3n y el Consejo de Administraci\u00f3n, as\u00ed como con sus distribuidores nacionales e internacionales. NO se gestionar\u00e1 un equipo de personas.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Ser\u00e1 una posici\u00f3n con un elevado grado de autonom\u00eda y responsabilidad, orientada tanto a la consecuci\u00f3n de los objetivos comerciales como a la definici\u00f3n y ejecuci\u00f3n de la estrategia necesaria para alcanzarlos.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><strong>Funciones:<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">-Direcci\u00f3n y gesti\u00f3n comercial de la compa\u00f1\u00eda:<\/p>\n\n\n\n<p class=\"has-text-align-left\">asumir la responsabilidad sobre el presupuesto comercial global de la editorial. Definir, implementar y realizar el seguimiento de la estrategia comercial de la compa\u00f1\u00eda, estableciendo objetivos de ventas y principales KPI comerciales, as\u00ed como realizar un seguimiento peri\u00f3dico de la evoluci\u00f3n de las ventas y de los resultados respecto a los objetivos establecidos.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Participar activamente en la definici\u00f3n de la estrategia de la editorial.<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Gesti\u00f3n del distribuidor en Espa\u00f1a:<\/p>\n\n\n\n<p class=\"has-text-align-left\">\u00c9sta representa actualmente aproximadamente el 65 % de las ventas de la editorial, por lo que su gesti\u00f3n constituir\u00e1 una de las principales responsabilidades del puesto. La persona seleccionada ser\u00e1 responsable de la relaci\u00f3n comercial directa con el distribuidor, incluyendo la coordinaci\u00f3n comercial de los nuevos lanzamientos, seguimiento de las previsiones de venta y evoluci\u00f3n de cada t\u00edtulo, y contacto directo y peri\u00f3dico con el equipo comercial del distribuidor. Tambi\u00e9n la identificaci\u00f3n de oportunidades en grandes cuentas, cadenas, librer\u00edas, grandes superficies y otros puntos de venta, seguimiento del sell-in y, cuando sea posible, del sell-out, as\u00ed como coordinaci\u00f3n de las necesidades de stock y reposici\u00f3n.<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Gesti\u00f3n de distribuidores internacionales:<\/p>\n\n\n\n<p class=\"has-text-align-left\">La editorial cuenta con una red de distribuidores y socios comerciales internacionales, especialmente en Latinoam\u00e9rica y Estados Unidos. La persona seleccionada asumir\u00e1 tambi\u00e9n la responsabilidad sobre el desarrollo comercial de estos mercados, gestionando la cartera de distribuidores internacionales y definiendo planes comerciales espec\u00edficos para cada pa\u00eds o mercado. Realizaci\u00f3n de visitas comerciales cuando sea necesario, estim\u00e1ndose aproximadamente entre 2 y 6 viajes internacionales al a\u00f1o. Asistencia a ferias internacionales y eventos profesionales del sector.<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Gesti\u00f3n de lanzamientos y novedades:<\/p>\n\n\n\n<p class=\"has-text-align-left\">Una de las funciones clave ser\u00e1 garantizar que cada nuevo t\u00edtulo de la editorial tenga detr\u00e1s una estrategia comercial adecuada a su potencial.<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Control de stocks y rotaci\u00f3n del cat\u00e1logo:<\/p>\n\n\n\n<p class=\"has-text-align-left\">El cat\u00e1logo de m\u00e1s de 250 t\u00edtulos constituye uno de los principales activos de la editorial. Ser\u00e1 responsabilidad del \u00e1rea comercial maximizar su rendimiento a lo largo de todo su ciclo de vida.<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Coordinaci\u00f3n con Marketing y Comunicaci\u00f3n:<\/p>\n\n\n\n<p class=\"has-text-align-left\">El\/la Responsable Comercial trabajar\u00e1 estrechamente con el equipo de Marketing y Comunicaci\u00f3n, asegurando que las acciones de marketing est\u00e9n correctamente alineadas con las prioridades comerciales de la compa\u00f1\u00eda.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><strong>Requisitos:<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">-Experiencia previa en ventas, desarrollo de negocio o gesti\u00f3n comercial de al menos 8 a\u00f1os, habiendo trabajado en el sector editorial (aunque no es imprescindible, s\u00f3lo valorable)<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Imprescindible experiencia en la gesti\u00f3n de distribuidores o socios comerciales.<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Permiso de conducir B<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Disponibilidad para viajar a nivel internacional, entre 2 y 6 veces al a\u00f1o aproximadamente.<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Nivel de Ingl\u00e9s m\u00ednimo B2.<\/p>\n\n\n\n<p class=\"has-text-align-left\">-Valoran una persona que entienda el mundo del libro, que tenga curiosidad por los nuevos t\u00edtulos y autores, que conozca el funcionamiento del mercado editorial y que, sobre todo, tenga una verdadera pasi\u00f3n por los libros.<\/p>\n\n\n\n<p class=\"has-text-align-left\">-La experiencia comercial previa en el sector editorial y, especialmente, en el \u00e1mbito del libro ser\u00e1 muy valorada, pero tambi\u00e9n tendr\u00e1n en cuenta perfiles con formaci\u00f3n acad\u00e9mica relacionada con:<\/p>\n\n\n\n<p class=\"has-text-align-left\">Edici\u00f3n.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Gesti\u00f3n editorial.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Literatura.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Comunicaci\u00f3n.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Marketing.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Administraci\u00f3n y Direcci\u00f3n de Empresas.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Otras disciplinas relacionadas.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Si te interesa o conoces a alguien que lo pueda estar, me puedes contactar a trav\u00e9s de este email: <a href=\"mailto:info@antoniofernandezbravo.com\">info@antoniofernandezbravo.com<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/antoniofernandezbravo.com\/wp-content\/uploads\/2024\/12\/smiley-colleagues-office-meeting-1024x1024.webp\" alt=\"\" class=\"wp-image-618\" style=\"width:516px;height:auto\"\/><\/figure>","protected":false},"excerpt":{"rendered":"<p>Buscamos para Empresa del sector Editorial, RESPONSABLE COMERCIAL en Barcelona. Se trata de un puesto estable, con contrato indefinido con la propia empresa editorial (nosotros hacemos la primera parte del proceso de selecci\u00f3n). El salario NO nos lo han confirmado, pero estimamos que podr\u00eda estar entre 40.000 y 50.000 euros brutos anuales dependiendo de la [&hellip;]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_wp_rev_ctl_limit":""},"categories":[63],"tags":[62,127,126],"class_list":["post-3604","post","type-post","status-publish","format-standard","hentry","category-comercial-ventas","tag-comercial","tag-ingles","tag-ventas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>RESPONSABLE COMERCIAL SECTOR EDITORIAL - BARCELONA - Antonio Fern\u00e1ndez Bravo<\/title>\n<meta name=\"description\" content=\"Buscamos para Empresa del sector Editorial, RESPONSABLE COMERCIAL en Barcelona. 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